Spring term starts Saturday 23rd February 2019 (Early Bird: £2750 until 21st of January, then £2995 thereafter).

Where Are Our Graduates Today?

At The Pure Coaching Academy we are committed to ensuring our coaches create successful and abundant practices.  We offer ongoing support, workshops and a great coaching community to plug in to.

We are very proud to present the following graduates and their unique and inspirational businesses.  Inclusion on this site is entirely complimentary on completion of the PCA 8 week coaching course.

Our Graduates

Laura Davies

Laura Davies

I coach those who feel stuck, those who wonder if they must continue to feel unfulfilled and those who are not sure if they can make changes on their own. 

I work with coaching clients to find creative solutions that make a lasting positive difference. I explore my client’s strengths, limiting beliefs and passions. I take great pride in providing practical advice and support that enables my clients to identify what is holding them back and the steps they can take right now. My clients often comment that they didn’t realise how much control they had over their own happiness and success.

Laura is a certified life coach with sixteen years experience in education, the public sector, strategic planning and project management. She has a specific interest and qualifications in the field of stress management and performance coaching. Her coaching approach is logical and methodical. She uses her experience as a qualified teacher, consultant and company director to enable her clients to identify and achieve their goals.

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William Ferguson

William Ferguson

Hi, I’m William Ferguson. Happily married to a wonderful wife and proud father of 3 children.

I am a Life Coach and Business Mentor. I offer coaching for the individual to help them with challenges in their personal or work lives. I have a vast depth of knowledge and experience from my own life experiences and show real empathy and understanding to all my clients.

I have been in business for over 30 years and still have business interests. I live in Belfast, having previously lived and worked in London. My professional career has been spent within the Estate Agency profession in Belfast and London and for the last 8 years, I have been operating a Pawnbroking business in Northern Ireland.

Having had Coaching sessions for myself; I really want to Coach other people as they face challenges in their personal or work lives. It is a very empowering experience and really helps you understand your thoughts and feelings.

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Sarah Swain

Sarah Swain

A certified coach and interior designer, Sarah wants to help you ensure all areas of your life work together.

She understands that our lives are a combination of many parts and so brings her unique blend of skills to ensure you are being the person you want to be, doing the things you want to do, in spaces you absolutely love.

Sarah believes there is a fundamental interaction between your emotional/mental well-being and the spaces in which you spend your time, so she works with you to get clarity in your home and your life.

And she does that in the way that suits you best; it could be 1-2-1 in coaching sessions, through interior design consultations or perhaps you enjoy group situations, in which case her vision board workshops may be your preference.

Some clients like a blend of all these approaches and Sarah enjoys being able to offer that flexibility.

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Sarah Lawrence

Sarah Lawrence

Sarah Lawrence is a Life Coach working in Kent, supporting and empowering people that have found themselves facing a childless lifestyle.

Her workshops focus on the issues that affect those who are unable to have children, using her knowledge and experience to help them find their passion again.

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Michelle Reeves

Michelle Reeves

I believe passionately that everyone has their own special brand of magic. I'll help you understand the whys that are holding you back and how to conquer them, figure out what your ideal future looks like and create a concrete plan of action so that you can make it a reality. I'm a coach, yes, but I'll also be your personal cheerleader, motivating you to go beyond where you think you could be to where you truly can be, and your accountability partner, keeping you on track every step of the way.

Michelle is a certified life and mindset coach, author and speaker with 10+ years background in corporate marketing. Find out more about coaching with Michelle and her book "The Happiness Habits Transformation" at MichelleReevesCoaching.com or call her on 07923 245609.

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Ed Lamba

Ed Lamba

I am a Life Coach based in London.

My aim is simple: to give you the tools that empower you to be the best version of yourself.

I believe we are all fundamentally doing our best in this rich tapestry we call life. I also believe we all deserve the life that is best for us.

My coaching style leads from a place of intuition, using a unique mix of compassion and pragmatism. I throw in a good dose of fun and accountability too; I passionately believe in the transformational qualities of the coaching process and that you should enjoy every step of the journey!

Results are everything. I want you to achieve. As well as results, I’ll ensure you also have a blueprint for sustained success.

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Simon Johnson

Simon Johnson

I’m Simon Johnson – a performance coach, fitness instructor and boxing coach. I work with high profile clients and teens who are truly committed to transforming their lives and becoming full of passion, purpose, and possibility.

I began to carve out a career as a boxing coach and I trained both professional and amateur boxers. I even trained the current world heavyweight champion Anthony Joshua in his early days.

To be a great boxer you need to make the right decisions quickly, you need discipline, mental toughness, power, grit, accuracy, and intelligence. Over the years I’ve realised that all of these traits and capabilities are valuable far beyond the boxing ring and I’ve also found my boxing clients coming to me for life advice more generally.

In March 2018 I trained with Carole Ann Rice at the PURE Coaching Academy as a Life Coach. There is a hugely powerful cross-over between high-performance in the physical and the mental realms. That’s why I now offer combinations of both boxing and life coaching services.

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Julie Brown

Julie Brown

Julie is a writing coach, working with entrepreneurs to enable them to write beautiful blogs, super social media and flipping marvellous marketing messages.

She will be the one who tells you that the previous sentence contained too much alliteration and why that matters. She will also be the one who takes the fear out of staring at a blank screen and as-yet-untapped keyboard and instead, makes it feel like an exciting opportunity to tell the world about your amazing business.

“There’s no secret to writing great copy,” she says. And she means it. “No one knows more about your business than you do. And no one has more passion for it either. Which means the best person to be writing about your business is…you. My simple, but effective techniques will coach you into becoming a better writer.” As an experienced journalist, editor and publisher for specialist magazines and online, across many different subject matters, Julie understands what makes an audience tick.

In addition to the coaching, she can also help get you started by writing copy for your business and running social media or marketing campaigns, so you can see how it’s done and learn as you watch. Julie is also a qualified and experienced life coach and works alongside business owners when the wobbly stick of confidence, self-doubt, fear, lack of knowledge or experience starts prodding at their sides. She is accredited with the IAPC&M, which means you are always guaranteed top quality input, safe in the knowledge that Julie has to prove she is continually developing herself.

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Julia Bloxham

Julia Bloxham

Julia specialises in creating academic excellence with ease for students wishing to make either a successful transition from Further to Higher education, or the mature students considering returning back to education, and overseas students looking to pursue outstanding academic achievement. She also loves to work with clients that are seeking growth with their professional and personal life goals.

Julia is on a mission to transform academic student support, by providing outstanding holistic academic coaching and mentoring, as she believes every person, whatever their previous educational background, has the right to access education and experience a truly rewarding, progressive and successful academic career.

As a qualified life coach and librarian Julia brings with her over 17 years academic study skills support, three years coaching experience, and qualifications in Leadership and Management, as well as teaching and customer care. She has extensive experience of working with students and the public of all ages, skillsets, academic study programs and cultural backgrounds.

Like Julia herself, many of the students that she worked with were returning students. As her role as an academic librarian she would often see many returning students struggling to balance their study programs, and academic literacy, with their life goals and personal commitments. This gave Julia the impetus to seek out a more holistic approach to help support students to manage all these elements of their lives. After being introduced to life coaching by a friend some years ago, she applied the techniques that she had learnt to her teaching and support. This created greater clarity, reduced stress and supported more successful academic outcomes for all the students she worked with.

Julia can help with • Academic literacy • Study skills • Time management • Goal setting and achievement • Creativity and motivation • Managing change • Confidence building • Personal development

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Michelle Thole

Michelle Thole

Michelle is an internationally accredited life coach, a professional singer, vocal coach, actress and volunteer at London Zoo. Her values of authenticity, kindness, creativity, energy and curiosity weave into her varied lifestyle. She would describe her life as having no two days ever looking the same. Michelle has clients from all over the world wanting her specific blend of tailor-made coaching. Yes, you've guessed it, it's as unique and creative as she is. If you think you've tried it all, think again.

Her coaching uses her inspirational personality, kindness, guidance and motivation to enable her clients to dream big, make a plan and get to work. All the while, keeping clients accountable, fearless and confident whilst they courageously take the practical steps needing to achieve their dreams.

Michelle has helped clients find their purpose, give presentations to large crowds, find their voice, to change careers, starting a production company, find the perfect partner, how to love themselves and those around them, lose weight and feel great, get out of debt and into financial freedom, and break down the barriers to fear and live authentically. This is what she was born to do and her success is dependent on you succeeding too. Join the tribe who are loving life.

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Gemma McCrae

Gemma McCrae

Gemma is a Coach, Declutter Expert, Property Expert, Blogger, Author and Columnist. She has a BSc (Hons) in Estate Management, is a Chartered Surveyor, An Accredited Practitioner Life Coach with the IIC&M and also a member of the Association of Professional Declutterers and Organisers.

Gemma has set up her companies and established her brand, Prosperity Kitchen with only two missions in mind: to help people and to allow her the freedom to do things she loves most.

Prosperity Kitchen Coaching was established in 2016 and operates internationally. As an Accredited Coach, Gemma provides a clean, objective and skilled approach to help solve whatever problem her Client may be encountering. Through empowerment, Gemma works with her Clients to smash down any obstacles they may be facing and ultimately achieve their dreams.

Gemma has worked with Clients all over the world and with her personal and motivational approach her Client’s successes have been phenomenal.

Prosperity Kitchen currently encompasses Life Coaching, Business Coaching, Decluttering and Real Estate and Gemma is looking to expand into the whole foods supermarket and restaurant business in the foreseeable future.

Gemma lives in Newbury, Berkshire with her husband Jason. Contact Gemma at gemma@prosperitykitchen.co.uk.

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Samantha Morris

Samantha Morris

“Sustainable Confidence and Success Starts From Within You!”

Samantha is an internationally accredited IAPC&M Coach, who works with a wide range of clients to positively change their mindset and overcome obstacles, in order to experience, clarity, confidence and success within both their personal and professional lives.

Another aspect of Samantha’s coaching practice supports leaders, high-flying professionals, and people who live or work in the spotlight. She empowers her clients to overcome lack of direction, imposter syndrome, low confidence, self-doubt, public speaking, performance or leadership anxiety and fear of exposure. She also supports her clients to effectively manage the pressures of exposure, competition, responsibility and expectations.

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Nikki Webber

Nikki Webber

Feel a little stuck? Can't get past an emotional challenge? Or simply feel overwhelmed and don't know where to turn?

What if tomorrow was different? What if instead of putting on a front and going through the motions, you felt more confident, resourceful and optimistic that you had in years?

Nikki is a leading Clinical Psychotherapist and Life Coach and Expert Mental Health Blogger at Mental Health Matters. After overcoming a childhood of tragedy and hardship Nikki now divides her time between Mallorca and the UK working with a wide range of clients, overcoming issues and problems with positive change. Find out more about her story at www.bristoltherapy.com.

Nikki is passionate about improving happiness levels with easy steps that everyone can benefit from. Followers of Carole Ann can visit www.bristoltherapy.com to register for a free copy of her book The Secret to Happiness.

Follow Nikki on Twitter @NikkiWebber2 to keep up to date with happiness tips.

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Marina Lambrou

Marina Lambrou

Marina Lambrou (PhD) is a graduate of the Pure Coaching Academy and an accredited practitioner life coach with the IIC&M. With a background in education and as an Associate Professor in linguistics, language and communication, Marina is an expert in analysing how we communicate through our linguistic choices, whether in the stories we tell about our experiences or in the language we use in different (media) contexts. As a life coach, she is able to use these skills to make significant insights to guide and support you. 

The life Professor provides life coaching in many areas to help you gain clarity, make changes and give you a better and more fulfilling sense of purpose. Areas Marina can coach you on include: work and career issues, goal setting for a happier life, health and well-being, time management, self-confidence, relationship issues, public speaking and also coaching to develop bespoke courses. For more information, email lifecoach@thelifeprofessor.co.uk.

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Kate Davies

Kate Davies

Kate Davies is a fertility practitioner, fertility coach and columnist. Kate works with women wishing to optimise their ability to conceive naturally and coaches women going through a difficult fertility journey.

Kate’s background is working for over 20 years as a NHS specialist nurse in Gynaecology, Sexual and contraceptive health and fertility. Kate has her own practice in Lincolnshire but also teaches and consults women nationally and internationally via the wonders of Skype!

As well as her natural fertility and coaching services, Kate is also passionate about Natural Contraception and teaches women all over the country on how to use this effective, safe and natural method of contraception.

Facebook: www.facebook.com/yourfertilityjourney
Twitter: https://twitter.com/fertjourney

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Juliette Dyke

Juliette Dyke

Juliette is a positive psychology coach based in Brighton. Following her graduation from PCA, she decided to ‘walk the talk’ and has achieved two life long ambitions of leaving London to live by the sea, and swapping the corporate treadmill for running her own business.

She believes passionately in the coaching process, and now helps her clients unlock their potential and design the lifestyle they’ve always dreamt of, using the same powerful tools and techniques.

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Rebecca Ronane

Rebecca Ronane

I am fifty-nine years old and celebrating. I live between sunny Provence and the East end of London which I love! After thirty years in the travel business, a redundancy and a health issue and fantastic luck I came across Carole Ann Rice and the Pure Coaching Academy which has been life changing.

My process of reinvention continues and although I still wear many hats my focus is on my coaching business which ‘Coaches women to go forward after fifty’. I have reinvented myself in my fifties and I am passionate that women at whatever age they are, realise that past fifty there is great life potential. Recently I have started a successful Networking group called ‘Network Provence’ here in the south of France.

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Karen Campbell

Karen Campbell

Karen Campbell is a marketing coach, an accredited practitioner life coach with the IIC&M, writer and public speaker living in London.

Her business, Your-Dreamcatcher, is a hub for successful women who are on a mission to live a balanced life. Personally. Professionally. Socially. Karen is a passion-led, results-orientated coach and mentor who expertly addresses personal and professional conundrums that life throws at us. The goal; to achieve both and marry balance and clarity with serenity and success. A home. At work. At play. By connecting dreams, goals and values with an achievable and strategic plan, clients find themselves leaving a room ten foot tall rather than 8 inches small, and vividly stepping into a happier, lighter and altogether lovelier life.

Karen currently contributes a regular coaching column for Sarah Millican's online women's magazine Standard Issue, recently hosted a workshop at The School of Life and runs a monthly networking group.

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Kate Varvedo

Kate Varvedo

I stand for passion. This drives me to help individuals and businesses to plan and build their future to reach their goals and potential.

To explore these potentials I apply my originality, creativity, great tools and fun to make an impact on your personal development to accomplish your goals. As well as this, I will fulfill my personal goal: to help others succeed in life.

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  • Juliette Dyke

    "The backup notes were incredible and I will using them when I start my coaching practice"
  • Lydia McDowall - Project Co-Ordinator (museums)

    "Such a supportive community spirit and I really enjoyed the great buddy coaching relationship that was built"
  • Salome Payn - Project Manager

    "I loved the freestyle coaching approach that is not dependent on a model"
  • Jose Rihan - Utility Warehouse agent

    "I now have team meetings where I coach my distributors overcome fear, procrastination and to set real goals"
  • Lydia McDowall - Project Co-Ordinator (museums)

    "The notes were very comprehensive and great back up refresher - clearly written and well presented"
  • Karen Campbell - Marketing Manager

    "What I loved was the varied content, inspirational teaching and practice and the amazing, empowering journey"
  • Salome Payn - Project Manager

    "The notes were well thought through and I always felt like an expert after reading them"
  • Jose Rihan - Utility Warehouse agent

    "The Pure Coaching Manual was excellent and substantial"
  • Natalie Watkins - Landscape Architect, Milan

    "We covered more than I expected and it was never boring - every week was worthwhile"
  • Natalie Watkins - Landscape Architect, Milan

    "I hope to have a healthy coaching practice within the year"
  • Lydia McDowall - Project Co-Ordinator (Museums)

    "The notes were very comprehensibve and great back up refresher - clearly written and well presented"
  • Lydia McDowall - Project Co-Ordinator (Museums)

    "Such a supportive community spirit and I really enjoyed thegreat biuddy coaching relationship that was built"
  • Jose Rihan - Utility Warehouse agent

    "The buddy coaching was a great way to learn"
  • Juliette Dyke

    "I loved getting to know my fellow coaches"
  • Juliette Dyke

    "If you're looking for a hands-on, intensive coaching course with a friendly group and based on real life experiences, this course is for you!"
  • Salome Payn - Project Manager

    "This course will stretch you out of your comfort zone and transform you to be the person you were meant to be. Be ready to be transformed from good to amazing. To Carole and her team I will be eternally grateful"
  • Karen Campbell - Marketing Manager

    "The coaching notes were written brilliantly and easily understood"
  • Lee Mollins - Data Analysis Director - Financial Services

    "The PCA course provides a powerful collection of tools for dealing the present and defining the future. A unique opportunity to find community and help in a truly open and non-judgmental environment"
  • Lydia McDowall - Project Co-Ordinator (Museums)

    "It was surprising to have real clients to join us to coach and was a great way to put into practice what we learned"
  • Juliette Dyke

    "There was more 'real' coaching client practice than I expected - which was great"
  • Lydia McDowall - Project Co-Ordinator (museums)

    "It was surprising to have real clients to join us to coach and was a great way to put into practice what we learned"
  • Jose Rihan - Utility Warehouse agent

    "Outstanding course content, structure and format. Carole Ann and Lou are very generous in sharing their knowledge and expertise"
  • Natalie Watkins - Landscape Architect, Milan

    "This is the course you need to be on. It's totally real!"
  • Lee Mollins - Data Analysis Director - Financial Services

    "I really enjoyed the openness and personal sharing, we practised on 'live' clients and the notes really covered the modules properly."
  • Natalie Watkins - Landscape Architect, Milan

    "The notes were just brilliant! It was great to focus on the course and not have to make tons of notes as they were very clear, useful and I actually looked forward to reading them when they arrived each week"
  • Lydia McDowall - Project Co-Ordinator (museums)

    "I enjoyed the relaced atmosphere and delivery though it was structured and directed too"
  • Natalie Watkins - Landscape Architect, Milan

    "This course was challenging, insightful, brilliant - it covers all the topics you need to start running a successful practice. I loved every minute. Carole Ann's background in business and journalism added extra expertise"
  • Natalie Watkins - Landscape Architect, Milan

    "It was experiential but it also had structure"
  • Lydia McDowall - Project Co-Ordinator (Museums)

    "I enjoyed the relaxed atmosphere and delivery, though it was structured and directed too"

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Our next course starts on Saturday 23rd February 2019.
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